The Adoption Program Insights series describes experiences of Microsoft Services consultants involved in the Windows Azure Technology Adoption Program assisting customers deploy solutions on the Windows Azure platform. This post is by Tom Hollander. Many developers choose to use service oriented techniques to break large systems into smaller, loosely coupled services. However there can be times when different hosting and communication approaches make more sense. For example, if you control a service and all its clients, you may be able to get better performance using binary messages sent over TCP. And in some cases you may choose to host multiple services on the same machine and use an optimised local communication mechanism such as named pipes, while maintaining the logical separation between your services. This blog describes a simple application consisting of a single web role containing a web site the client and a virtual application hosting a WCF service. However tasks defined here execute before the fabric has configured IIS, so it turns out this is not a good place to make most of the required changes for WAS. Start startInfo ;.
What is Total Addressable Market (TAM)?
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Running a business requires you to spend a lot of time on the present. The reality is the future potential is equally as important as the past. Buyers measure that future potential in a metric called the total addressable market TAM. Total addressable market quantifies the total annual market demand for your solution in a dollar amount. Simply put, TAM is the total amount of revenue a business can generate selling its product to every prospect or customer that is addressable. Now addressable means that the solution is tailor made or has a use case for that particular type of business. After identifying the number of addressable customers, you just multiply your annual contract value by the number of customers. For example in the real world, if you develop and sell practice management software to legal firms to be used by lawyers and paralegals, your addressable customer base would include all attorneys and legal staff across the globe.
For once, we are pausing to take a moment to recognize something that has absolutely nothing to do with furniture or design, but has such great importance to us. The 75 th anniversary of D-Day has made us very reflective of how fortunate we all are to have lived, for the most part, in a time of peace since the time of WWII. A few years ago, while at an antique market, Jamie and I came across a diary written by an RCAF Armourer someone responsible for loading bombs onto planes , who captured in great detail, his thoughts and experiences as a first-hand witness of the war. From a period of January 1, through to the end of the war in Europe in , he wrote about his friendships with his brothers-in-arms, his growing frustrations, the highs and the lows shared by everyone at the base, the small events that tell the personal story and the big events that changed the course of history for all. The diary includes detailed and exceptionally written first-hand accounts of the bombing of Britain, various bombing campaigns over Berlin, the wait for and eventual arrival of D-Day, the death of Hitler and the end of the war in Europe. Not only are his diaries filled with pictures of his friends, soldiers, bombers "Kites" and key news clippings, he was also a wartime tourist in the sense that he includes pictures of sites he saw on days off, the plays he went to and all that caught his interest while based in London.